Sealy Bed Programs

Hospitality Brands has partnered with Sealy to manage co-branded bed programs for cruise lines and hotel companies.

Hospitality Brands works closely with the cruise line or hotel partner to help ensure that all aspects of the program, from conception through development and execution, are smooth and seamless.

Once the beds are installed aboard ships and in hotels, HOSPITALITY BRANDS actively promotes the program to current and past guests through in-room collateral, television advertisements, and incentives to encourage immediate purchases.

Hospitality Brands coordinates all marketing to past guests through direct mail and the Internet.

As part of the guest purchase program, a dedicated website will be set up, which will allow guests to preview and purchase the beds and track their orders. For those customers who prefer to use the telephone, a dedicated call center is available.

Hospitality Brands relieves the cruise line or hotel from the day-to-day management of the program, and maximizes revenue by implementing a focused, dedicated marketing strategy on their behalf.